At any given time, Google is running hundreds of experiments to better improve their search engine.

It looks like Google is showing a preview of landing pages for its Ads on the search engine results page.

The more we consult with clients, the more we are recommending improving upon and optimizing landing pages, using split testing, Google Optimizer and implementing a user testing program to fine tune their web presence.

Businesses are marketing online now more than ever and we are seeing an increasingly competitive landscape. Not adapting and optimizing your site will eventually lead to less sales and conversion.

Call us today to discuss one of our PPC packages, which include all the activities necessary to keep you competitive.