graph

REVENUE DRIVEN FOR OUR CLIENTS

$500 million and counting

200%

Growth in Organic Users

318%

Growth in GMB Views

11x

Increase in Referring Domains

About R.S. Pollock Law

R.S. Pollock Law is dedicated to providing exceptional legal services, specializing in criminal defense. With a commitment to protecting the rights of clients and offering expert legal representation, R.S. Pollock Law has established a strong reputation in the Oakland area. Their approach is client-focused, ensuring personalized attention and robust defense strategies.

The Challenge

R.S. Pollock Law faced intense competition in the legal market, making it challenging to stand out and attract clients through organic search. To overcome this, a strategic SEO and content marketing approach was required. Our goal was to enhance their online visibility, improve search engine rankings, and drive organic traffic to their website.

The Strategy

How Did We Do It?

SEO
Audit

Conducted a comprehensive SEO audit to identify and fix technical issues affecting the website’s ranking and visibility.

Technical
SEO

Addressed technical SEO issues to improve site performance, user experience, and mobile responsiveness.

Content
Optimization

Optimized existing content and created high-quality, keyword-rich content to enhance user experience and search engine ranking.

Keyword Targeted
Link Building

Built reputable, high-quality backlinks with targeted keywords to improve website authority and visibility.

The Target

How Do The Numbers Look?

With our focused SEO strategies, we were successfully able to achieve the following rankings.

Targeting keywords Initial Rank June’24
white collar crime defense lawyer oakland ca 18 1
federal criminal defense attorney 26 1
oakland federal criminal defense lawyer 22 1
oakland trial attorney 16 1
oakland federal criminal defense attorney 25 1
federal criminal attorney oakland 12 1
federal criminal defense attorney oakland 15 1
federal criminal attorney oakland ca 17 1
oakland federal criminal attorney 17 1
federal criminal law attorney oakland 15 1
oakland federal criminal law attorney 21 1
federal criminal defense lawyer oakland 14 1
federal criminal defense oakland 10 1
federal criminal defense lawyer 46 1
Oakland federal criminal defense 20 1
white collar crime attorney 62 2
white collar crime lawyer Not in 100 2
federal criminal defense lawyer bay area 57 3
federal criminal defense attorney bay area 32 3
federal criminal defense san francisco 38 3
federal criminal defense bay area 41 3
federal criminal defense lawyer san francisco 35 3
white collar crime defense lawyer oakland 18 4
oakland white collar defense lawyer 19 4
white collar crimes attorney oakland ca 15 4
white collar crime attorney oakland 14 4
bay area federal criminal defense 34 4
criminal defense lawyer Not in 100 4
criminal defense lawyer Not in 100 4
oakland white collar crime attorney 16 5
federal criminal defense attorney san francisco 34 5
san francisco federal criminal defense 44 6
law attorney oakland Not in 100 9
oakland law attorney Not in 100 10
criminal defense attorney oakland 52 11
criminal law attorney oakland ca 50 12
criminal defense lawyer oakland ca 64 12
oakland criminal defense lawyer 66 13
oakland criminal defense attorney 54 13
criminal defense attorney oakland ca 52 13
criminal defense lawyer oakland 61 13
criminal law attorney oakland 43 13
oakland criminal law attorney 42 16
criminal defense lawyer bay area Not in 100 22
bay area criminal defense lawyer 71 25
bay area criminal defense attorney Not in 100 25
criminal defense attorney bay area 44 25
law attorney oakland ca Not in 100 32
criminal defense lawyer san francisco 83 34
criminal defense attorney san francisco 97 36
san francisco criminal defense lawyer Not in 100 38
san francisco criminal defense attorney 99 39
oakland law firm Not in 100 46
law firm oakland Not in 100 59
law firm oakland ca Not in 100 60

11x

Increase in Referring Domains

The significant increase in referring domains has enhanced the website's authority and visibility, contributing to improved rankings and organic traffic.

318%

Growth in GMB Views with 20% engagement

The Google My Business profile shows good interaction and is driving potential clients to the website and business location.

Conclusion

The SEO campaign for R.S. Pollock Law has shown impressive results over the course of the campaign. By focusing on keyword optimization, content creation, backlink building, technical SEO, and local SEO, we have successfully improved the client's online visibility, search engine rankings, and organic traffic, resulting in increased conversions and engagement.

200

Growth in Organic Users

318%

Growth in GMB Views

11x

Increase in Referring Domains

261

Growth in Organic Sessions

We’ve driven over

9 0 5 3 2 1 3

leads for clients.

Discover how we can help your business grow

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    Hours of Expertise

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