A key element of an ecommerce email marketing strategy is collecting a visitor’s email address. Strategizing lead capture is as important as everything else. A proven method involves deploying popup forms on your website for visitors. The key to successful opt-in pop-ups is to offer value, such as attractive discounts or downloadable material. Studies indicate that ecommerce sites using opt-in pop-ups get more subscriptions by up to 10%. Our team of ecommerce email marketing experts dedicatedly work on crafting visually appealing pop-ups to capture a portion of potential customers who may leave without making a purchase and add them to your contact list for targeted email campaigns.